Product labels are an important part of the buying process. They provide valuable information about a product and can help you determine whether it is right for your needs. But with so many different labels available, how do you know which ones are made with quality materials?
Fortunately, Sticker It has compiled this definitive guide to help you spot quality product labels and make informed shopping decisions. We’ll cover everything from the importance of labelling to aspects that can help you identify high-quality products quickly and easily. So read on to learn more about what makes a good product label!
Why quality product labels matter
Good product labels are essential for any business owner that wishes to maintain a professional image and effectively represent their brand. High-quality product labels not only provide important information like ingredients, expiration dates, and other vital details, but they also give customers an overall impression of the quality of the product itself.
They help customers get an idea of what kind of product they’re buying and what kind of business they’re dealing with. But how do you spot them? Here are our top indicators for quality product labels:
1. Thickness
Stickers should feel high quality. And the thickness of our material of choice is a sure-fire indicator of that – thicker labels are more durable, have better print quality and will not curl or rip easily. Flimsy product labels can be a major problem for brands looking to maintain a professional image. Not only do they look unprofessional, but they are also more likely to rip or tear, which can expose your brand to potential criticism and damage your reputation.
2. Lamination
Another important factor in ensuring a product label’s durability is lamination, which helps to protect the print against scratches, fading, and water damage, ensuring your labels look great even after years of use. You can spot the laminate by its glossy or matte finish. If in doubt, ask your sticker printer of choice what kind of laminate they use.
3. Print quality
The print quality of a product label is one of the most important aspects to consider when choosing a label printer. After all, you need your labels to be legible! A high-quality print job will result in labels with brilliant colors and intricate details. Make sure you choose a sticker printer that uses the latest digital printing technology.
4. Durability
Non-durable labels can have a devastating effect on your brand’s perception and can cost you dearly. Poorly made product labels prone to tearing, fading, or smudging will reflect poorly on your brand’s overall image and lead to customer dissatisfaction. Not only do they look unprofessional and cheap, but they also won’t stand the test of time – and cost you even more money to replace them.
Conclusion
Quality custom labels are an important part of any business, helping to create a professional image and represent the brand effectively. With this guide from Sticker It, you’re now equipped with all the information you need to spot quality product labels so that you can make sure your shopping decisions are informed ones. Remember, look out for thickness, lamination, print quality and durability when you’re shopping around – these all provide important clues to the overall quality of a product label!
